Our AI voice agents are now even smarter. With our latest updates—including new integrations and a revamped Send Calls page—we’re making it easier than ever to automate phone calls.
Here’s what’s new.
Memory: A Smarter, More Human-Like Voice Agent
If there’s one thing customers hate, it’s having to repeat themselves.
That’s why we built Memory, a feature that enables Bland AI voice agents to remember key information shared in past conversations. Whether it’s a simple follow-up call or a multi-step engagement, Bland now keeps track of all prior discussions. Built-in safeguards mean that sensitive information is stored securely.
Key Features
- Automatic Recall – Bland agents identify customers by phone number and automatically access relevant information from past interactions.
- Memory IDs – For outbound campaigns, related calls can be grouped with unique memory IDs, keeping conversations organized by topic.
- Effortless Setup – Simply toggle memory on or off as needed.
Real-World Use Case
Imagine a healthcare provider using Bland AI for two separate outbound campaigns:
- Medication Adherence Reminders – Bland’s AI voice agents call patients to check if they are taking their prescribed blood pressure medication. Each call logs responses, noting any concerns or missed doses.
- Wellness Program Promotion – The same provider runs a separate campaign promoting a new wellness program, reaching out to eligible patients with details and enrollment options.
Without Memory IDs, a returning patient might receive confusing follow-up calls—like being asked about medication adherence during a conversation about a wellness program. With Memory IDs, Bland’s agents engage in context-aware conversations that make distinctions between the two campaigns, ensuring the right information is shared in the right situation.
Keep this feature in mind when you consider building your own AI call center.
Slack and HubSpot Integrations
With our new Slack and HubSpot integrations, phone calls can now trigger updates in your existing CRM/messaging workflows, helping teams move faster without manual intervention.
Slack Alerts: Automatically send messages to Slack when call events occur.
HubSpot Updates: Modify CRM records based on call outcomes via logging interactions, updating contacts, and more.
Example Use Cases
- A sales team gets a Slack notification the moment a lead expresses interest.
- A customer support rep sees a HubSpot update when Bland schedules a follow-up.
- A marketing team tracks campaign performance directly in their CRM.
The result? More efficiency.
A New Send Calls Page
What’s New
The redesigned Send Calls page simplifies campaign setup with a more intuitive interface, making it easier to adjust call parameters and set preferences. Check it out on our platform.
Router Prompt with Pathways
Our new Router Prompt with Pathways feature lets you combine multiple Pathways into a single prompt, giving users greater flexibility in handling complex customer interactions.
For example, a prompt like "Book an appointment (Pathway A) ...and provide tech support if needed (Pathway B)" ensures Bland can easily switch between scheduling and troubleshooting based on the caller's responses. This is ideal for users managing multi-step workflows, customer support lines, or sales campaigns where conversations may shift unexpectedly. With router prompts, prompt remains adaptable, efficient, and intuitive — ensuring your calls lead to the right outcomes.
The Future of AI Phone Calls
With AI Memory, deeper integrations, and a revamped Send Calls page, we continue to make our agents more efficient and effective. Whether you're automating customer support, sales follow-ups, or appointment scheduling, these new features help ensure every AI-powered phone call feels natural, personal, and productive.
